As a business owner, you will be looking at costs before you decide to either use an in-house photographer or outsource the project to a professional product photographer. While keeping costs down is a must, you should weigh the pros and cons of both types of photography before you decide.
Some of the things to consider before you decide to go in-house and not use a professional Montreal product photographer are as follows:
Number of Images
If the volume of images is low, it hardly makes sense to invest vast amounts of money to purchase photography equipment. To try and save on the cost of hiring a local product photographer, you will end up spending more as professional-grade photography equipment is expensive. You have the option of renting it, but you will have to bear the burden of insurance due to the high cost of the equipment.
Type of Images
The kind of photography you need will depend on where you want to use the images. For instance, a website will want 360-degree images to showcase the products to potential buyers. On the other hand, if you want to create a brochure, the type of images you require will be quite different from the ones used for eCommerce. Certain types of photography are complex, such as 360-degree apparel product photography, which require expertise, and hence, you should leave it to a professional.
What’s Your Budget?
Product photography can be expensive, especially if the project is long. However, going in-house may not be the right option if you are looking for quality. While there is software available to edit and improve photographs, the ones used by professional product photographers are superior and offer the best results. So, ensure that your budget is flexible so that you can accommodate the cost should it increase during the project. A professional will always give you a ballpark figure, which can vary as the project moves forward.
You may feel that there is nothing to product photography other than pointing and shooting. This cannot be further from the truth. Product photography is an art and science, and a local Montreal product photographer has the necessary expertise to ensure stellar results. Software to edit images, project management, and resources for developing images are a few of the things that a pro brings to the table and is not available in-house in most companies.
If you are looking to manage the entire project from start to finish, it is best to do the product photography in-house. On the other hand, if you are looking for exceptional results that will ensure that the product photographs get the attention of your audience, go with a professional. That way, the local product photographer will handle every aspect of the project, leaving you free to focus on your business.
Now that you know the pros and cons of opting for in-house product photography or outsourcing it to a professional, you can take an informed decision. Remember, with professional photoshoots, your business will be a winner.