Photographing jewellery requires expertise, creativity, props, and equipment to capture its intricate designs and details. High-quality product images are crucial for marketing and selling jewellery. Jewellery photographers need extensive knowledge and experience to capture the best light. This article provides steps to learn and improve your skills in jewellery photography.
What Tools Are Needed for Jewellery Product Photography?
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A High-Quality Camera
Product images can be professionally enhanced with a high-quality camera. Proper lighting and styling can create images resembling a professional studio. Investing in a high-quality camera, such as a DSLR with a macro lens or using a smartphone for jewellery photography, is ideal.
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Tripod
A tripod is crucial for product photography as it reduces vibration and noise, ensuring camera stability and clear image capture. It also allows photographers to take pictures from various angles, providing more options for consistency and reducing the risk of hand infection.
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Lighting
Proper lighting is crucial for jewellery photography, ensuring even lighting throughout the piece. Natural light or a photography lighting kit can be used, especially for highly reflective materials like jewellery. Understanding light fundamentals is essential for becoming an expert.
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A table
When photographing your jewellery product, a table can help it appear uniform. A flat table is acceptable. The ideal folding table is a standard design. Choose one with a width close to 25 inches.
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solid-colour background
Avoid using busy backgrounds that could detract from the jewellery. A clean and simple background helps to keep the piece in focus. A white background makes the product stand out and is easy to create. Use a solid-colour background if you want a well-lit, perfectly contrasted image.
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Foam Boards
Natural light is ideal for photography, but it has both bright and dark sides. To brighten shadows, use a white foam board, while black foam boards provide darker shadows. For white products against a white background, add black foam boards for a darker edge. For a more upscale lighting setup, use black bounce cards behind the product and white bounce cards in front.
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Clamps Or Tape
When shooting on a table, use tape or clamps to keep your foam boards and sweeps in place.
How do you take jewellery product photos?
Once you’ve assembled all of your jewellery product photography equipment, you must properly set it up. To master the art of online product photography, such as Amazon Product Photography Montreal Let’s go over how to photograph jewellery and prepare it for your e-commerce store.
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Settings
To capture high-quality product photos, position your table close to a window, adjust the window to 90 degrees, and turn off lights to prevent contamination. Store equipment in an open garage door for optimal light. Position your table correctly for jewellery product photography, rotate windows for softer lighting, and store equipment in a garage with an open door for natural light. Avoid direct sunlight exposure to make products and people appear more appealing.
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Lighting
To photograph jewellery, position the light 45 degrees before the item for even and gentle lighting. Keep the camera pointed at the item to avoid shadows. Bring the product closer for a white background. Three types of lighting kits are used: continuous lighting (fluorescent, tungsten, and LED), speedlights (speedlights, spotlights, and moonlights), and strobe moonlights. Continuous lighting allows previewing before shooting.
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Background
Customers prefer jewellery products against various backgrounds and props, and jewellery photographers may start with a white background. However, you can use jewellery as a prop to add interest to your photos. While starting with a white background is acceptable, you can also use it the other way around for more creative possibilities.
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Diminishing Reflection in Jewellery Images
Jewellery’s high reflection can cause unwanted reflections. To reduce reflections and direct more light, use paper under and around the lens, and there is no need for expensive setups. Use a tripod and diffused overhead light for adequate lighting without excessive reflective spots. Avoid using expensive setups and use a tripod for optimal results.
Which are the Top Mistakes to Avoid When Photographing Jewelry Products?
Effective jewelry product photography necessitates careful planning and attention to detail. To improve the appeal of your jewelry images and avoid common mistakes, consider the following:
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Lack of preparation.
To achieve a timeless look, use clear and uncluttered backgrounds, such as white or grey. Consistency in background style across your product images is essential for a professional and distraction-free presentation.
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Avoid Using the unsuitable Props
While props can help with other Montreal Product Photography, the focus should be on the product itself for small items like jewelry. If you use props, make sure they complement the jewelry rather than overshadow it.
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Light Consistency
Maintain consistent lighting to avoid inconsistencies in jewelry product images. To avoid harsh lighting, use soft, natural sunlight or studio lighting. Familiarize yourself with your camera’s manual mode to gain more control over lighting during photography.
What is the Process for Editing Photos of Jewelry Products?
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Background Removal’s Necessity
Professional graphic designers use tools like pen tools, tablets, lassos, magic wands, erasers, and quick selections to remove backgrounds in jewelry photos to enhance product complementation, despite the varying shapes of jewelry products.
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Improving The Natural Shadows
Unprocessed jewelry product photos often lack natural shadows due to a lack of light. Photo editors use Adobe Photoshop to enhance the aesthetic appeal of jewelry items by adding reflection, drop, natural, and original shadows, depending on product specifications.
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Restoration of True Colors
Colour correction is crucial for improving jewelry photos, as incorrect colour output can be detrimental to personal or professional purposes. Skilled image editors use tools like Adobe Photoshop and Lightroom to correct colour, focusing on white balance and exposure.
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Eliminating Unwanted Components
Unintentional addition of jewelry to photographs, noise, dust, blemishes, and scratches detract from their original appearance. Professional jewelry cleaning is necessary to restore these ornaments’ authenticity. Photo manipulators use programs like Adobe Photoshop or Lightroom to remove distracting objects.
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Removing Deficiencies and Increasing Attraction
High-quality image retouching is crucial for attracting customers to purchase jewelry online. Jewelry image enhancers use advanced software to alter colour, size, shape, and texture, resulting in stunning and attractive images.
Finally
Top online jewelry retailers use beautiful product photos to establish their brand. By following this tutorial, you can create sales-boosting images that help establish your brand. As you gain experience with jewelry photography, you can incorporate more elements and use your imagination. Investing in high-quality photos can lead to increased sales and income.